6 music lovers, 1 dream summer on the road around Europe….but there is a twist!
Who Killed Summer? will see 6 hot young music lovers brought together by Vodafone for the summer of their lives. They’ll hit the hottest gigs, the best festivals and the wildest parties, capturing it all on their mobiles, while a film crew records every intimate moment in high definition.
The Who Killed Summer? IMUâ„¢ functionality includes:
- Video player: latest episode release, episode archive and compelling B-roll content
- Character profiles: bios, video and pictures – updated dynamically throughout the programme
- Live character tweets
- Live news feeds from the production blog
Another great example of the power of syndicated content.
Watch, share and enjoy!
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